Note to Reporters: To schedule an interview with SEIU President Mary Kay Henry or Secretary-Treasurer Eliseo Medina, please contact Jenice Robinson at 202.730.7759 or Tyler Prell at 202.701.5796.

WASHINGTON, DC -- As the ground campaign for the election heads into its final weekend, Service Employees International Union (SEIU) members and volunteers will knock on a more than 100,000 doors a day to get out the vote (GOTV) to re-elect President Obama and other candidates who fight for the middle class. The primary focus of SEIU's GOTV campaign is directed at turning out the vote in Latino and African American communities in battleground states.

SEIU members and volunteers have been working on the election since May, 2012 and an estimated 100,000 SEIU member volunteers and other members have engaged in the campaign.

By Election Day, SEIU members and volunteers, including home care workers, janitors and nurses will have:

• Knocked on 5 million doors, including 3.7 million doors in battleground states. Among these, 80 percent of the doors knocked in battleground states were in African American and Latino communities.


• Knocked on 100,000 doors per day during the final two weeks of the campaign.


• Contributed $4.3 million to 37 strategic community partners to conduct massive voter registration drives, resulting in 745,000 new registered voters in 7 battleground states.

In addition to the thousands of members on the ground, SEIU ran 63 different ads on issues important to working families such as saving Medicare and Medicaid, tax fairness and immigration reform in critical races and battleground states.

• SEIU, along with Priorities USA, ran the largest-ever Spanish language media campaign (Colorado, Nevada and Florida), totaling $4.5 million.


• SEIU alone ran 21 Spanish language presidential ads in Colorado, Florida, and Nevada and sent more than 1 million pieces of mail to Latino households.


• In the final weeks of the campaign, SEIU ran GOTV radio ads in African American communities in Wisconsin, Ohio, Virginia, Nevada and Florida and sent more than 1 million pieces of mail to African American voters.

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